AI Powered Advocacy
Innovation.
With Real Links Employee Advocacy, you can turn your people into brand influencers in seconds. The return? Authentic stories that create trust, a stronger employer brand, and reach that outperforms corporate posts — all with minimal effort from employees.
Trusted By Leaders Across The Globe
If You’re Not Investing In Advocacy Technology Now, Here’s What
You’re Missing:
The Stories Candidates
Actually Trust
Corporate posts only go so far. Advocacy works because employees share authentic stories in their own voice — and that’s what resonates with candidates. In fact, Edelman’s Trust Barometer shows peer recommendations are 89% more trusted than company ads. Without advocacy, you’re competing for attention with messages people simply scroll past.
Game-Changing Reach
In advocacy, “good” isn’t good enough. Real Links clients see employee-shared content outperforming corporate channels by up to 4x — driving visibility, brand awareness, and even referral spikes. If you’re only relying on your company page, you’re missing most of the conversation.
Limits Of Corporate Comms
No matter how strong your marketing team is, they can’t match the scale of hundreds or thousands of employees. Real Links is purpose-built to activate people at scale, make sharing effortless, and measure the impact in ways a social scheduler never could.
For Employees: Simple, Fun & Rewarding Advocacy
Discover & Share
Dashboard (Relevancy): Employees will see content that’s most relevant to them, tailored by role, location, and personal interests.
Embedded Content Sharing via Social: They can share this content in one click to LinkedIn, TikTok, and other social channels which will help them to build their personal as well as the employers brand.
Get Recognised & Rewarded
Gamification: Every action counts — Employees can earn points, unlock rewards, and get recognised for their impact.
Global Reward Shop: They can turn their points or tokens into rewards they actually want and redeem them in our global reward shop.
Employee Generated Content (In Partnership With SeenIt)
Empower Employees To Contribute: Through our partnership with Seenit, employees can upload authentic employee generated content that strengthens their own personal brand as well as the Employer Brand.
For Admins: Full Content Control & Scalable Campaigns
Host, Tag & Organize
Content Hosting in Real Links: Admins can host, connect, and manage all advocacy content in one place with smart tagging and categorisation.
Social Sharing Options: They are in full control where content can be shared and control how it appears across the different social platforms.
Slack/Teams/E-mail Integration: Admins can also push content directly into the tools employees already use to maximise reach and adoption.
Run Campaigns & Automate Engagement
Campaigns: Admins can launch targeted advocacy drives with the right content for the right audiences.
Automated Comms: With Real Links automated comms they can schedule nudges, newsletters, and updates to keep engagement high — automatically.
Gamification & Reward Management: Admins are in full control of how they want to design incentive models that motivate participation and sustained sharing.
Competitions Management: They can also create themed challenges aligned to key moments or launches.
Seamless Operations
Analytics: Admins are able to track content reach, engagement, participation, and advocacy impact in one clear dashboard
Reports: The report functionality generates insightful reports to prove value and share success across the business.
Localisation: Real Links supports global advocacy with multi-language experiences and regional flexibility.
User & Admin Rights: Admins also maintain control with custom roles, permissions, and visibility settings.
INTEGRATIONS
Seamless Integration In
Lightspeed
We fit seamlessly into your existing ecosystem — including Microsoft Teams, Slack, and Email — as well as HRIS systems. With these integrations we can make sure w are meeting employees where they are and reach them with the right content that's most relevant for them.
Check Out All Of Our
200+ ATS Integrations
Built to work perfectly with your existing tech stack.
TESTIMONIAL
“Running the advocacy campaign with Real Links was a game-changer for us. In just 3 weeks, our 90 ambassadors shared content that drove 4x more career site visits and earned €15,450 in media value. The results speak for themselves!”
Ines Badra
Senior Talent Engagement Partner at HelloFresh
FAQ
We often get asked quickly
